A Quick Guide to: How to Choose the Right Foundation
Foundation that gives the appearance of glowing, flawless skin is top of the check list for most women I speak to about make-up because after all, it makes us look healthier, happier and more youthful which is never a bad thing! If you’re considering investing in a new foundation then here are my top tips for how to choose one:
1) Coverage: Foundations come in anything from invisible veil formulas to maximum coverage so first off decide what kind of finish you’d like - baring in mind that the higher coverage you choose the more make-up in general is required to balance out the look. A good compromise is to invest in a “buildable” foundation such as Illamasqua Skin Base Foundation or MAC Face & Body, both of which can be taken from minimal coverage to medium/full for different occasions.
2) Consistency: Cream, liquid, powder, gel, oil free - there are many different types of bases out there to suit different skin types. As a rule of thumb gel and liquid foundations such as Bourjois Healthy Mix are considered suitable for any skin type, creamy foundations are more suited to dry or older complexions while powder or oil free formulas like NARS Sheer Matte are great for keeping shine at bay.
3) Finding a Shade: When testing out a new foundation shade a good trick is to apply a little on your forehead; to see how it looks in the centre of your face - then also try it along the jawline to ensure it will blend perfectly into the neckline too. Natural daylight is the best kind to test out foundation shades as shop lighting can sometimes cast a blue tone onto skin.
4) Foundation Hybrids: For every day wear it might be worth thinking about having a skincare/make-up hybrid in your make-up bag as these actively work to treat skin while you’re up and about during the day. Whether it’s a BB, CC or mineral formula things to look out for include; good SPF, vitamin enhanced formulas free from parabens and artificial fragrances. My favourites include Dermalogica Cover Tint (SPF 20) and Clinique BB Cream (SPF 30).
Clinique, MAC and NARS are available in Brown Thomas, Illamasqua is online via www.illamasqua.com Bourjois and Dermalogica are available in selected pharmacies nationwide.